SPRING 2021 READY-TO-WEAR
Designers high and low are touting values like heritage, quality, and longevity for roughly a year. There’s consumer data to support the shift toward “investment pieces,” items we all know we’ll hang onto regardless of what happens next. That “un-trendiness” is trending is sweet news for Polo Ralph Lauren, a label premised on reinventing and remixing an equivalent American classics season after season: oxford shirts, blazers, polos, cable-knits, jeans.
Spring’s lineup had a replacement air of lightness because of a nautical palette of white and blue, meant to channel the “glamour and spontaneity” of travel. What was once a daily touchpoint for RL became impossible last year. that would change within the coming weeks and months, except for women who aren’t setting sail or boarding a plane, the hope is they’ll a minimum of feel transported.
There were touches of quirk within the paint splatters and quilted jackets, and therefore the eased-up silhouettes felt right in our moment of comfort dressing. Pinstriped suits came with looser, hip-slung trousers that tapered at the ankle, while a striped oxford was exploded into a tunic, shown here over pooling trousers. a couple of Polo Sport pieces were mixed in, too: running shorts with blazers, sneakers with dresses, joggers with cable-knits. It reflected the way women are mixing athletic gear with ready-to-wear lately , but it also drove home Lauren’s longtime ethos: that with the proper attitude and a touch creativity, timeless and foolproof pieces will always feel as worthwhile—if less so—than a flashy, brand-new thing.
On that note, Polo (and the broader Ralph Lauren company) is well-positioned to hitch the booming secondhand and vintage market. Its core values of timeless design and quality materials also happen to be the building blocks of circularity—i.e., items staying “in circulation” and traveling through multiple closets. it might feel entirely natural for RL to form secondhand and vintage a neighborhood of its offering, perhaps with a buy-back program or a partnership with a consignment site just like the RealReal.